Can you create a brand tribe without a solid content strategy?
Many new creators make the mistake of creating content without a proper strategy. As a result, they freaked out after some time.
Content strategy is much important like choosing your niche. These are the fundamentals of a creator.
Let’s have a look into these.
Research Research & Research
YouTube is the 2nd largest search engine after Google. Every minute, 400 hours of video uploads on YouTube. Therefore, it is not easy to visible on YouTube search results without doing some homework. You have to do content research from Google Trends which is related to your niche. Based on your research, you have to create your content.
Design Your Content Template
Consider that every viewer has not seen your previous videos. Your latest work might be the first thing they have ever seen from you. So you have to design your content with a backstory which will be a small context to your viewer.
Target Your Audience
Millions of people are searching for content on YouTube every day. That means someone from them is searching your content right now. But you don’t know who is searching. Now you have to understand what keywords it relates to your content, which people are searching right now. Proper keyword research will help you reach your audience. This will enable them to watch your awesome content.
Pro Tip: Research your competitors.
Keep Viewers Happy
YouTube team said, “The people watching your videos matter. When you keep your viewers satisfied, you can gain more watch time and subscribers.” It is not a matter of creating some great content and gaining some views at all. If you are passionate about YouTube, make sure you are interacting with your audience regularly. The more you interact; you will get closer to them. In today’s world, social media is a great tool. Get in touch with your audience and understand what they like, what they dislike. Also, try to understand what they want to get from you in your next video.
Pro Tip: Social Media Management